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Global Mobile Learning Market Research
 
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International Mobile Learning Market Forecasts




The US Market for Mobile Learning Products and Services: 2009-2014 Forecast and Analysis

US Takes the Lead in the Global Mobile Learning Market: Consumers and Healthcare Buyers Drive the Market

Pricing:
An organizational site license (multiple sites and unlimited users) can be purchased for US$4,825.00.

NOTE: Individual tables with corresponding sections from this report are available as Revenues Snapshots.

Overview:

The US market for Mobile Learning products and services reached $632.2 million in 2009. The demand is growing by a five-year compound annual growth rate (CAGR) of 18.3% and revenues will reach $1.4 billion by 2014.

The current growth rate combined with the market catalysts and favorable business climate for Mobile Learning reflects a market with sustainable revenues and clear revenue opportunities for suppliers. The data in this report provide visibility into those revenues and opportunities.

Relative to Japan and South Korea, the US was a late adopter of Mobile Learning. In 2009, the US overtook Japan to become the top Mobile Learning buying country in the world. South Korea is the third largest buying country, followed by the UK.

The current US Mobile Learning market is being driven by consumers and healthcare buyers, who increased spending on Mobile Learning even at the height of the recession.



Download the Executive Overview (includes complete Table of Contents, List of Tables, and List of Figures in the report.)

Download Executive Overview PDF Document
14 Pages-809KB PDF Document

 

New suppliers are entering the market at a steady pace. New native Mobile Learning development tools and delivery platforms (built from the ground up to support Mobile Learning) continue to come on the market including highly-specialized tools designed to create Location-based Learning, augmented reality, edugames, exams and practice tests, and educational applications that will run on ebook readers and dedicated gaming devices.

The demand-side analysis in this report forecasts the expenditures for Mobile Learning products and services in eight US buying segments: consumer; corporations and businesses; federal civilian and military government; state and local government; PreK-12 academic; higher education; NGOs, non-profits, and associations; and healthcare.

There are revenue opportunities for suppliers in all the Mobile Learning categories with varying degrees of barriers-to-entry depending on the product type and the target buying segment.

The supply-side analysis in this report forecasts the expenditures for three major categories of Mobile Learning products and services: packaged applications and content, services, and technology. Throughout the forecast period, the sales of packaged content will generate the highest revenue for suppliers.

The most significant catalyst is the adoption of Mobile Learning across all eight of the buyer segments discussed in this report. That said, it is important to stress that the buying behavior is unique in each segment.


Contents:
There are 72 pages in the report, 22 tables, and 17 charts.

Questions Answered in this Report:
The analysis in this report identifies revenue opportunities for suppliers. This report answers the questions:

  • Which buying segments represent the best revenue opportunities for suppliers?
  • Who are the major buyers within specific segments?
  • Who are the leading competitors?
  • Which segments will be the top buyers by 2014?
  • What products represent the highest revenue opportunities throughout the forecast period?

The "The US Market for Mobile Learning Products and Services: 2009-2014 Forecast and Analysis" report is available now in the Ambient Insight Store.

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The US Healthcare Market for Mobile Learning Products and Services: 2009-2014 Forecast and Analysis

The Bottom Line: Healthcare Education is Mobile

Pricing:
An organizational site license (multiple sites and unlimited users) can be purchased for US$4,825.00.

NOTE: Individual tables with corresponding sections from this report are available as Revenues Snapshots.

Overview:

This report will be available September 8, 2010



Download of the Executive Overview (includes complete Table of Contents, List of Tables, and List of Figures in the report) coming soon.

 

The "The US Healthcare Market for Mobile Learning Products and Services: 2009-2014 Forecast and Analysis" report will be available in the Ambient Insight Store on September 8, 2010.

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Research Brief: The State of the 2010 Global Mobile Learning Market

A Nascent Market Explodes

Pricing:
An organizational site license (multiple sites and unlimited users) can be purchased for US$975.00.

NOTE: Individual tables with corresponding sections from this report are available as Revenues Snapshots.

Coming Soon:

This report will be available September 29, 2010

The "Research Brief: The State of the 2010 Global Mobile Learning Market" report will available in the Ambient Insight Store on September 29, 2010.

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To learn more about our research, send e-mail to Image:  Send e-mail info@ambientinsight.com.



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