For more information about our research, contact us at  info@ambientinsight.com.
Ambient Insight is an integrity-based market research firm that specializes in identifying revenue opportunities for global learning technology suppliers. We know suppliers need precise product definitions and forecasts to compete in the learning technology industry. We have a transparent pricing model and offer four types of market research reports:
- Comprehensive Reports are 60-75 page reports that provide detailed analyses and revenue forecasts for content, content services, technology services, and technology for a specific product type and breaks the revenue out by all eight buyer segments.
- Targeted Reports are 25-40 page reports that provide industry-wide analysis, an analysis of a particular product type, or an analysis of a specific buyer segment.
- Research Briefs are 10-15 page reports that highlight revenue opportunities, provide trend analyses, and forecast revenues for a particular sub-category of content, service, or technology.
- Revenue Snapshots are 2-3 page reports that include a single revenue forecast table from a current market report. Please review the free Executive Overview for each report for a list of available tables. Contact us at info@ambientinsight.com to request a specific Revenue Snapshot.
Updated market research reports are available now in the Ambient Insight Store.
We have a breathtaking view of the global learning technology market. We track eight buyer segments and eight product types. We further break down each product into four sub-categories, so we have a data matrix of 8 x 8 x 4, or 256 data sets. It is the most complete view of the global demand for learning technology in the industry.
We are the only research firm in the industry that has developed a learning product taxonomy based on pedagogy and information architecture principles. We don't throw everything in one basket and call it "eLearning".
Ambient Insight provides market research across all the buyer segments including: consumer, PreK-12 academic, higher education, local and state government, federal government, corporations, non-profits, and healthcare. Additionally we break out the corporate segment by four sub-segments and the federal segment by military and civilian agencies.
View Ambient Insight's 2009 Research Taxonomy
(17 Pages-979KB PDF Document-Updated January 2009)
Includes Research Methodology, Buyer Segmentation,
Product Definitions, and Pricing Model
Ambient Insight provides forecast revenue by customer segment (demand-side) and by product category (supply-side) based on our proprietary Evidence-based Research Methodology (ERM).
The ERM is an iterative process based on predictive analytics that identify revenue opportunities for suppliers. ERM progresses from general patterns (the big picture) to very precise particular patterns. It is used to create a forecast model comprised of relevant predictors. The forecast model is refined as additional data becomes available.
For more information about our research, contact us at info@ambientinsight.com.
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