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Ambient Insight's R&D Services

Ambient Insight strives to make clients self-sufficient. Our project strategy is to provide continuous knowledge transfer that allows clients to own their intellectual property and to help them reduce dependencies on external consultants, including ourselves. Ambient provides clients with two major types of services: strategic product design and development services, and custom research services.

Strategic Product Design and Development Services
Custom Mobility Research Services

We have a comprehensive understanding of the types of tools, systems, and best practices that are used to design, develop, and deliver the major types of workforce performance, field-force productivity, and personal learning products. We have shown industry leaders how to migrate to higher margin products and new revenues without replacing current product lines or jeopardizing legacy revenue streams.

Strategic Product Design and Development Services

Ambient Insight provides strategic learning technology product development and guidance in several areas including:

User Analysis and Content Services

Who is the target audience? Can you identify the User Persona? Assess current situation. Identify user segments, build personas, analyze feedback, define use cases; and use the knowledge to build user experiences that suits their wants and your business needs. Deliver guidance to inform design and content decisions that attract each user segment, retain their interest, measurably increase user satisfaction and deliver business results. Services include:

  • User experience and Persona analysis
  • Content analysis and performance framework development
  • Assessment and certification content development
  • Localized content conversion

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Information Architecture Design

How do you communicate and collaborate with your workforce? What tools do you use to create device-independent content? Design productivity applications based on the principles of Information Architecture. Deliver content that has an awareness of the device, the task at hand, and the context of the immediate environment. Productivity is now personal. Services include:

  • Content specifications, navigational models, and development plans
  • Content conversion, development, and delivery specifications
  • Mobile field-force productivity frameworks
  • Device-independent product prototype development

Image:  Ambient Insight Personal Learning Product demo screen

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Custom Research Services

Ambient Insight provides performance and learning technology research services in two areas:

Market Trends and Competitive Intelligence

What are customers buying? What have they stopped buying? What products appeal to buyers in each customer segment? What products are declining in demand? What does the competitive landscape look like? What is the impact of convergence, competition, and consolidation on the mobile workforce productivity and personal learning technology markets?

Image:  Ambient Insight's Description of Learning Product Lifecycles

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Business Development: Addressable Market and Revenue Identification

Taking a product to market? Will your product be successful? How much money will you make in the market? Looking for new revenues? Revenue projections for 3 and 5-year product cycles. Customer segmentation broken out by corporate, local government, state government, federal civililan and military government, PreK-12 academic, higher education academic, associations, consumer, and healthcare. Revenues broken out by content, content services, technology, and technology services. Corporate broken down by company size and by major verticals.

Image:  Ambient Insight's Product Growth Rate Forecast

Ambient Insight has a breathtaking view of the US learning technology market. We track eight buyer segments and six product types. We further break down each product into four sub-categories, so we have a data matrix of 8 x 6 x 4, or 192 data sets. It is the most complete view of the US demand for learning technology in the industry.

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Ambient Insight's 2007 rate sheet is available upon request. To learn more about our services, send e-mail to Image:  Send e-mail info@ambientinsight.com.



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